HOW WE MADE THE CONVERSATION ABOUT DAVANTE ADAMS TRADE ALL ABOUT TACO BELL
It all started with the concept of putting a Taco Bell in Davante’s house for a spot. Over the years we’ve effectively convinced people that his house really does have a fully functioning Taco Bell in it (with a full-time employee, Todd).
So when it was announced that Davante was being traded from the Raiders to the New York Jets–fans started to panic. What’s gonna happen to Davante’s dream house?
After seeing a tweet about the possibility of a Taco Bell house coming on the market, we leaped into making this a bigger moment.
We wrote up a real estate listing for the house and posted it on X.
Within 24 hours, our cryptic tweet racked up over
3M VIEWS
We reached out to Opendoor as well to get this listing up and running.
Almost immediately it blew up on every corner of the internet
Taco Bell jokingly posts listing of Davante Adams' Las Vegas home
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We had an asset of Davante giving a home tour, so we posted that on TikTok and IG Reels.
380K
ORGANIC VIEWS
SO WHO KNOWS, DAVANTE’S DREAM TACO BELL HOUSE MAY FIND ITS WAY TO NEW JERSEY OR WHEREVER HE GOES NEXT.
